MD Social ImpactInspiring Girls International
Inspiring the Next Generation of Girls Through Global Campaigning

The Challenge
As Inspiring Girls International approached its 10-year anniversary, it wanted to celebrate a decade of impact and build fresh momentum for its flagship This Little Girl Is Me campaign.
The Solution
MD Social Impact shaped the creative campaign strategy and social-first storytelling for This Little Girl Is Me, and supported the 10-year anniversary with a compelling social-first campaign amplified by earned media.

