MD Social ImpactInspiring Girls International

Inspiring the Next Generation of Girls Through Global Campaigning

 Inspiring the Next Generation of Girls Through Global Campaigning

The Challenge

As Inspiring Girls International approached its 10-year anniversary, it wanted to celebrate a decade of impact and build fresh momentum for its flagship This Little Girl Is Me campaign.

The Solution

MD Social Impact shaped the creative campaign strategy and social-first storytelling for This Little Girl Is Me, and supported the 10-year anniversary with a compelling social-first campaign amplified by earned media.

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